So really, what is TV in our day? How tied is it into our culture? Or better, how tied is our culture to TV? Does it define our social agenda? The discussions we have with friends? family? strangers? Do social networks now give us a "virtual watercooler" to talk up TV? How much is our daily mentality "cable assisted" as Bruce Sterling suggested?
Lotz argues that as our TV changes, our culture changes. Reaffirming the link between the two.