And the Bragging Rights Go to Internet Retailers - Digits - WSJ.com

E-Commerce continues to thrive despite economic downturn.

No retail category had a great Christmas, but e-commerce players have some reason to gloat over their brick-and-mortar counterparts: In certain key holiday categories, online sales outperformed offline retail sales, according to market research firm comScore.bricksComScore compared results from its research to data from MasterCard Advisors’ SpendingPulse, which is often used as an indicator of national retail sales. ComScore found that in categories such as apparel and consumer electronics, online sales fared better than offline. Online sales of apparel and related accessories grew 4% for the first 24 days of December versus the corresponding shopping days last year, for instance. By comparison, overall apparel sales (which include online and offline sales) declined 19% to 21% according to MasterCard Advisors.

And the Bragging Rights Go to Internet Retailers - Digits - WSJ.com