Apple Still Oblivious to Netbook Opportunity | Gadget Lab from Wired.com

Netbooks may be the fastest-growing niche in the computer spectrum but Apple, in its infinite wisdom, still appears to be in no hurry to come up with one that meets its exacting standards.

"We've got some ideas, but right now we think the products there are inferior and will not provide the experience to customers that they're happy with," Tim Cook, Apple's chief operating officer and acting CEO, said during the company's quarterly earnings call Wednesday.

The issues, from Apple's perspective? Low-powered CPUs, cramped keyboards and small displays are not enough to satisfy customers. And -- oh yeah -- netbooks are "principally based on hardware," Cook said, while repeatedly stressing on the call that Apple believes "software is the key ingredient."

Apple Still Oblivious to Netbook Opportunity | Gadget Lab from Wired.com