To be clear, IBM has plenty of good technology, too. But it is in marketing, sales and services that IBM holds the clear advantage—very important business ingredients that Sun has lacked for a long, long time.IBM Can Probably Sell Sun Better than Sun Can
IBM Global Services' well-oiled organization runs rings around Sun's services group, as it does around just about every competitor's, except perhaps Hewlett-Packard's. Sheer size and reputation have always been the major factors here.
From a business perspective, such a deal looks promising at this early date. Investors at both companies should be excited. Sun's stock was up nearly 80 percent to $9 on March 18, and you can bet it will continue to gain value as these talks intensify. IBM's stock was down a tad, but so what? It's sitting pretty at $91.
Friday, March 20, 2009
IBM Can Probably Sell Sun Better than Sun Can
Posted by Anthony J. Pennings, PhD at 11:40 AM