What's Really Going On At Your Company? - Forbes.com
Like savvy coaches, savvy entrepreneurs mind their stores using a flurry of metrics. Some are obvious--things like revenues, gross profit margin and dollars of scrap--but many others aren't (or at least they're not monitored). And while you don't have to be a Wall Street securities analyst to run a successful small business, having a handle on these numbers can make a huge difference--both in day-to-day management and in long-term planning.
What's Really Going On At Your Company? - Forbes.com
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